Daily Dealer Live is brought to you by: Reunion Marketing – Reunion Marketing was founded by a team that built their digital strategy inside a large dealership group, giving them firsthand insight into what dealers actually need from their marketing partners. Ten years later, Reunion has helped thousands of dealerships…
The "five-minute lead response" race may be solving the wrong problem. Why? Many shoppers have been in market for weeks before submitting a lead. Mo Zahabi, AVP of Product Consulting at Cox Automotive, explains how earlier buying signals are changing dealer outreach. ➤ Stream the latest episode of the Car…
Today's show features: - Zac Kinch, General Manager of Rohrman Toyota - Dave Spannhake, Founder & CEO of Reunion Marketing - Jason Mahoney, Sr. Director of Marketing at Carter Myers Automotive This episode is brought to you by: Experian Automotive – Nearly 90% of dealers are concerned about rising fraud,…
Dealership data is becoming more *actionable.* Mo Zahabi, AVP of Product Consulting at Cox Automotive, explains how smarter tools can now detect when customers are back in the market. ➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @Podiumsoftware, @BizzyCar,…
Today I'm joined by Mo Zahabi, AVP of Product Consulting at Cox Automotive. Most dealers think the race begins when the lead arrives. But by that point, the customer has often been in-market for five or six weeks already. Mo breaks down how first-party data inside the Cox Automotive ecosystem…
Daily Dealer Live is brought to you by: CDK Global – CDK Global empowers dealers with the tools and technology they need to build deeper relationships with customers and sell and service more cars. Visit https://www.cdkglobal.com Follow Car Dealership Guy: X ➤ https://www.x.com/GuyDealership Instagram ➤ https://www.instagram.com/cardealershipguy/ TikTok ➤ https://www.tiktok.com/@guydealership LinkedIn…
Some dealers are rethinking the traditional commissioned salesperson model. John Hiester, Dealer Principal at @hiesterautomotivegroup1215, explains why his store shifted to salaried *product specialists* focused on customer experience. ➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @Lotlinx, @openlaneus, and…
Today's show features: - Mike Minerva, General Manager/Partner of Capital Motor Cars - Kim Saylor, Sr. Director of Product Marketing, Fixed Operations at CDK Global - Ben Saxon, General Manager of Inver Grove Ford This episode is brought to you by: Experian Automotive – Nearly 90% of dealers are concerned…
Data via @iPacketOfficial - Learn more about MSRP-based pricing validation at: https://carguymedia.com/3P280mh Need help finding top automotive talent? Get started here: https://www.cdgrecruiting.com/ Interested in advertising with Car Dealership Guy? Drop us a line here: https://cdgpartner.com Interested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3Suismu…
Some operators are rethinking how they approach hiring inside their dealerships. John Hiester, Dealer Principal at @hiesterautomotivegroup1215, explains why his team defines what *great* looks like before opening a role. ➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @Lotlinx,…
Today I'm joined by John Hiester, Dealer Principal at John Hiester Automotive Group. Hiester has built a dealership group around radical intentionality, strict process accountability, and a willingness to rethink how modern stores operate. In this conversation, we discuss how video and AI are transforming sales and F&I coaching, why…
Daily Dealer Live is brought to you by: AgentDynamics – The AI-powered BDC platform helping dealerships win on speed-to-lead and long-term customer engagement. With full CRM and DMS integrations, it handles voice, SMS, and email communication in under 60 seconds. Visit http://agentdynamics.ai/cdg and use code CDGPOD to start your 30-day…
Today's show features: - Charlie Spradlin, Sales Director, Art Moehn Auto Group - Yogesh Darji, Founder & CEO of AgentDynamics - Michael Speigl, Dealer Principal of We Auto - Michael Dunne, CEO of Dunne Insights This episode is brought to you by: Experian Automotive – Nearly 90% of dealers are…
Need help finding top automotive talent? Get started here: https://www.cdgrecruiting.com/ Interested in advertising with Car Dealership Guy? Drop us a line here: https://cdgpartner.com Interested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3Suismu Check out Car Dealership Guy’s stuff: CDG News ➤ https://news.dealershipguy.com/ CDG Jobs…
Used car sourcing is becoming more competitive. Paul Nadjarian, Chief Product Officer at @carfax, explains how flagging homegrown units during service check-in is strengthening acquisition. ➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @Lotlinx, @Podiumsoftware and @carfax
Need help finding top automotive talent? Get started here: https://www.cdgrecruiting.com/ Interested in advertising with Car Dealership Guy? Drop us a line here: https://cdgpartner.com Interested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3Suismu Check out Car Dealership Guy’s stuff: CDG News ➤ https://news.dealershipguy.com/ CDG Jobs…
Daily Dealer Live is brought to you by: Great America – Planning a new service lane, collision center, or showroom refresh? GreatAmerica finances dealership build‑outs and remodels—including service equipment, collision & repair, body & paint, EVSE, car wash, signage, and software. Our fast credit decisions keep projects on schedule, while…
Some service departments are generating 40-55% of monthly ROs from returning customers. Paul Nadjarian, Chief Product Officer at @carfax, explains how tightening customer data is driving repeat service revenue. ➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @Lotlinx, @Podiumsoftware…
Today's show features: - Garry Keyser, President of L. B. Smith Lincoln - Matt Norris, Fixed Ops Director at Bozard Ford - Kevin Proctor, Service and Parts Director at Classic Chevrolet This episode is brought to you by: Great America – Planning a new service lane, collision center, or showroom…
Homegrown inventory is becoming a strategic asset for dealers. Why? Cars sold, serviced, and traded back through the same store are generating stronger margins and faster turns. Paul Nadjarian, Chief Product Officer at @carfax, explains how tracking this signal is influencing acquisition strategy. ➤ Stream the latest episode of the…
Today I'm joined by Paul Nadjarian, Chief Product Officer at Carfax. We break down why the smartest dealers are shifting from one-time gross to lifetime value, how vehicle history data closes the trust gap with consumers, and why “homegrown” inventory is becoming the most profitable used-car strategy. Paul also explains…
Daily Dealer Live is brought to you by: Great America – Planning a new service lane, collision center, or showroom refresh? GreatAmerica finances dealership build‑outs and remodels—including service equipment, collision & repair, body & paint, EVSE, car wash, signage, and software. Our fast credit decisions keep projects on schedule, while…
Second-generation dealers often grow up under scrutiny. David Wyler, CEO of @jeffwylerautofamily, explains how credibility is built through performance and earning buy-in across the store. ➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @YSMDesign, @siro_app and CDG Recruiting
Today's show features: - Leonard Bellavia, Founding Partner of Bellavia Cohen P.C. - Mike Van Ryn, Vice President of Talent Development at Zeigler Auto Group - Terry Lange, Assistant General Manager at Suburban Ford of Ferndale This episode is brought to you by: Great America – Planning a new service…