Today I'm joined by Jimmy Douglas, Founder & CEO at Plug. When EV tax credits expired, the industry braced for a wave of negative equity as used values collapsed. Instead, values rose, and Jimmy explains why the credits had quietly been suppressing resale prices all along. He breaks down why the top used EV dealers turn inventory in 30 days instead of 59 while selling for 3% more, and shares the arbitrage move of stocking a competitor's EV so you capture a sale that was happening anyway. For dealers still deciding whether to get serious about used EVs, this conversation lays out exactly what separates the ones making money from the ones losing it.
Topics:
00:47 Tax Credits Killed EV Residuals.
06:55 Tesla Hardware Dictates Resale Value.
08:20 Selling A Computer On Wheels.
14:00 Real-Time Data Beats The Competition.
15:39 Top Sellers Move Twice As Fast For More.
18:29 Live With An EV For One Month.
19:45 EV-Only Dealerships Are Here To Stay.
21:35 Stack Teslas For Massive Arbitrage.
27:25 Detroit's Global EV Future Is Bleak.
33:53 No Dabbling—Go All In Or Lose Money.
36:25 AV Depots Are The Next Goldmine.
39:52 Build More Bays Than You Need.
This episode is brought to you by:
1. @DigitalDealerConference - Join the Car Dealership Guy team at Digital Dealer this September, for two days of practical learning alongside dealership leaders, industry experts, and the latest technology. Discover what's working in sales, service, marketing, AI, and operations Join us September 22–23 in Detroit. CDG readers: save 25% — just use code CDG25OFF at checkout. Register today @ https://carguymedia.com/4w2354L
2. CDG Circles – Your peer network without the travel. Connect with verified dealers, join topic and OEM-specific groups, and get real-world strategies, vendor intel, and answers from operators across thousands of dealership rooftops—all inside the CDG Platform. Learn more @ https://cdgcircles.com/
3. @plugmotors – The only wholesale auction built for EV’s, making used EV buying fast, transparent, and profitable. If your dealership is taking EV trade-ins or looking for used EV inventory, you need to check out @ https://plug.vin/
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