‘The CSI Illusion’ : The Death of the Survey and Why Speed is the Real Driver of Dealer Profit | Pre-NADA AI Spotlight #1
This year, auto retail crossed a real inflection point with AI — not just experimentation, but actual adoption inside dealerships. With that shift came a flood of questions from operators trying to separate signal from noise. AI is everywhere right now. Claims are loud. Results are uneven. And it’s not…























