"The FTC pricing rule was one of the best things that ever happened in our industry."
All-in pricing is winning support from some dealers.
Alex Perdikis, CEO & Owner of Koons Motors, Inc., says the biggest shift is competitive:
Stores quoting a real number no longer have to defend it against a lower price that may disappear in the showroom.
➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @Wikimotive, @Zurich.Insurance, and CDG Circles
