How CARFAX wants to bridge the dealer retention gap

Dealers are rethinking how they communicate after the sale.

Service reminders built around real customer needs are earning far higher engagement than *templated* outreach.

Paul Nadjarian, Chief Product Officer at @carfax, breaks down why transparency is winning.

➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @carfax