Today's show features:
- Ed Roberts, COO at Bozard Ford Lincoln
- Greg Heinz, Managing Partner at Corwin Toyota Boulder
This episode is brought to you by:
Haig Partners – When it comes to selling your life’s work, trust the only advisors who have built a reputation for maximizing value for family-owned dealerships. The team at Haig Partners has achieved record-setting values across multiple franchises and has represented more owners in the sale of their Toyota dealerships than any other firm. If you are considering a sale, divestiture or looking to grow, begin a confidential conversation at http://haigpartners.com/
[TIMESTAMP] | First up, Ed Roberts, COO at Bozard Ford Lincoln. Ford's Mike Aragon is calling dealers "the front line" for its software subscription push — the future of your service aftermarket, activated right there on your lot. But does that rosy OEM vision survive contact with reality? Ed's going to tell us where the picture gets a whole lot messier — and Aragon put a very specific number on this whole thing that you're going to want to hear.
[TIMESTAMP] | Then we've got Greg Heinz, Managing Partner at Corwin Toyota Boulder. Everybody talks growth strategy, but Greg's betting big on something a lot of stores still treat as an afterthought — internet lead closing and video. Yeah, video. He's putting his leadership attention on it for a reason, and it might just be the edge your competition is sleeping on. Greg's going to break down why the store that masters this wins — and where most managers are getting it dead wrong.
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