April 20, 2026

Soza on Used Disciplines, Byrd on First Pencils, Lawrence on EVs | Daily Dealer Live

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Soza on Used Disciplines, Byrd on First Pencils, Lawrence on EVs | Daily Dealer Live
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Today's show features:

- Lonny Soza, Lonny Soza, Vice President of Fertitta Automotive

- Michael Byrd, Chief Revenue Officer of Informativ

- Alex Lawrence, CEO & Co-Founder of EV Auto

This episode is brought to you by:

Haig Partners – When it comes to selling your life’s work, trust the advisors who have built a reputation for maximizing value for family-owned dealerships. If you are considering a sale, divestiture or looking to grow, begin a confidential conversation at https://haigpartners.com/.

Informativ – Informativ's SmartPencil gives dealers a credit-qualified, lender-specific first pencil the moment a soft pull returns -- VIN-level accurate, optimized for both consumer payment and dealer profit. It eliminates the guesswork that costs deals and speeds up the sales process. See how it works at https://informativ.com/

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