This dealer has cracked the code to reaching Hispanic car buyers.
How?
By showing that personal connection carries more weight than generic marketing.
Mario Murgado, CEO of @murgadoautomotivegroup, shares how culture is guiding his strategy.
➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @Lotlinx, @widewail and Nomad Content Studio
