This former Mercedes dealer once used Bloomingdale’s customers as a prospecting list.
Stuart Hayim, Owner of @TheExperienceAutoGroup, tells @Matthewchaiken how a $25 gift-card offer helped the new store reach affluent shoppers in its market.
➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @Podiumsoftware, CLERQ, and @openlaneus
