Consumer preference is shifting away from where a car is built.

Quality, dependability, and affordability are driving the decision—

Especially in segments like large SUVs where Ford and GM are leading.

John Bergstrom, Executive Chairman of @bergstromauto, shares how this is shaping demand.

➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @GetImpel, @openlaneus and CDG Dealer Consulting