Today's show features:
- Mike Minerva, General Manager/Partner of Capital Motor Cars
- Kim Saylor, Sr. Director of Product Marketing, Fixed Operations at CDK Global
- Ben Saxon, General Manager of Inver Grove Ford
This episode is brought to you by:
Experian Automotive – Nearly 90% of dealers are concerned about rising fraud, with 75% reporting a measurable impact on their operations. In the past year, 85% have suspected or confirmed fraud cases. The fix? Experian Automotive's Fraud Protect. Trust Experian to help protect your dealership. Learn more at https://www.experian.com/automotive/fraud-protect
CDK Global – CDK Global empowers dealers with the tools and technology they need to build deeper relationships with customers and sell and service more cars. Visit https://www.cdkglobal.com
Key Moments:
00:00 Social Media ROI Mindset
04:58 Headlines and Legal Updates
09:43 Broker vs Dealer Debate Begins
11:41 How Brokers Work and Get Paid
20:03 Standards Accountability and Future
34:47 Brokers Travel Agent Debate
36:06 Experian Fraud Protection Break
37:09 Service Wait Times Fix Ops Data
50:54 Dealer Playbook Simplify Dashboards
58:56 Lightning Round Brokers AI Fixed Ops
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