Rural dealers are rebuilding demand inside tiny markets.
More stores are opening new customer *buckets* to reach segments they weren’t serving before.
Michael Handwerger, President & Dealer Principal at Alpha One Automotive, explains how local-market relevance is driving fresh traffic.
➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @foureyes5085, @afsaonline, and CDG Circles
