50+ Dealerships Later: The Car Business Lessons of an Industry Legend | John Bergstrom, Executive Chairman of Bergstrom Automotive

Today I’m joined by John Bergstrom, Executive Chairman of Bergstrom Automotive. We discuss his legendary 50 year career in the car business, the exponential growth curve his dealership empire is on, Why he has no plans for retirement – and much more.
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Topics:
00:07 Key to 52 years in auto?
01:08 How did you overcome early challenges?
05:10 Secrets to bar business success?
09:23 Building a successful dealership how?
18:47 Why are community relationships vital?
33:37 Lessons from 30 years with Packers?
35:06 NFL vs. auto dealership management?
38:31 Overcoming major health challenges?
49:40 Future of the auto industry?
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